Social Media Marketing

Picking Up

Starting to blog again. I’ve been consolidating my domain names and moving sites to one location under one account. It’s going to end up saving some money. Rather than subscribe to multiple accounts for websites that are actually mine just doesn’t make sense. As I’ve been updating these sites I’m finding renewed interest in writing…

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Content is Still King

A HubSpot article I read in my Google Reader, but lost the citation to, said, “. . . it is critical to provide news, information and thought-leadership content in a format that allows for maximum consumption and engagement from prospects, leads and customers.” That quote wanted me to make a poster out of it and put…

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Social Media Marketing Slice

SMM is/should be a part of a broader marketing plan. It is not a stand alone marketing strategy. Over at the Hubspot blog, there is an article entitled “Please Don’t Start a Social Media Marketing Agency.” They asked agencies applying for a training program what primary service they offer. Here’s their graph of responses: Lately…

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Post once to many

I think this is so cool! I can post to most of my blogs and social media just by sending an email to my Posterous account. It seems really quite simple, but it's taken me a while to set up some of the places I want to post to. Some were simpler than others to…

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Lots of "experts"

I’m amazed at the number of experts there are in social media marketing. Seems like everyone is trying to capitalize on the rapid growth of this sector. On the other hand I ran into a bunch of people at a party Saturday nite that seemed to despise social media. At both ends of the for/against…

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Reputation Management Monitoring: 12 Reputations You Should Monitor Online

I found the following recently. Seems valuable enough for me to repeat here for future use and your benefit: It’s obvious that you must monitor your reputation online, but what exactly should you be looking for? What other reputations should you watch out for? According to online reputation management expert Andy Beal,[32] your company needs…

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Why I'll do well at social media marketing

I’ve been studying social media marketing for quite some time really in one way or another. It’s reletively recent that the terms Web 2.0 and social media marketing have become buzz words. It’s really a logical progression in my career as a web developer and search engine optimizer that I should offer SMM services to…

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